7 online tools to accelerate growth of new business

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The initial days of any new venture are crucial to make profits and gain momentum. It is time you make important decisions and perhaps make the biggest mistakes.

When growing a new business, you may face a range of challenges, each one demanding different solutions. Sadly, not many firms thrive amidst the ongoing competition. As per a report, nearly 20% of businesses fail within their initial 2 years of opening.

It drives you to find the answer to one of the key questions for business, “Why do those businesses fail, and what can you do to avoid it?”

Here are the important reasons why some businesses can’t achieve their goals the way they want:

  • Lack of proper market research about your target audience
  • Not gathering enough information
  • Being invisible to them
  • Not understanding their needs
  • Ineffective teamwork to cater to their demands

In this article, we will share how you can leverage some of the best online tools to overcome these shortcomings.

You will learn about 7 online tools that you should have in your business toolbox, and how they can serve you well in terms of lead generation, project management, increasing online presence, and other business endeavors.

Let’s begin.

1. ProProfs Lead Quiz

proprofs lead quiz
ProProfs Lead Quiz is a quiz maker tool that allows you to create attractive and engaging quizzes to generate leads for your business.

How can it be helpful?
Quizzes are a great way to attract and acquire new customers. Using a variety of features of ProProfs Lead Quiz, quizzes can be created in just minutes. Some of the major features are:

  • 100+ professionally-designed quiz templates
  • 100,000+ ready-to-use questions
  • Customization options like quiz themes, images, videos, backgrounds, style and more.
  • Branding with your logo, and colors
  • Quiz sharing across multiple platforms
  • Auto-generated reports and analytics

Brand marketing: With this tool, the quizzes become appealing enough to get the visitors hooked. Engrossed in the quizzes, they are likely to stay longer on your website and share the quizzes on social media. This way, more people will get to know about your company and the products.

Lead generation: You can ask quiz takers their email addresses before they can take the quiz. You will generate a contact list of prospects who can be converted into a paying customer.

Market research: You can also analyze their quiz answers to personality quizzes, scored quizzes, and strategically offer them products and services they could be looking for.

2. BIT.AI

bit ai
Bit.ai is a workplace and document collaboration platform that enables employees to finish tasks and projects using the power of teamwork.

How can it be helpful?
The tool helps you utilize the strengths, skillset, backgrounds, and knowledge levels of a team. Its document collaboration feature allows the team to:

  • Create notes, wikis, knowledge base, and training guides
  • Share documents across the team
  • Add videos, maps, charts, surveys, etc.

With Bit.ai, brainstorming, idea generation, analysis, and innovation become smooth. As a result, employees feel more engaged with their work, which significantly impacts their productivity and the company’s profitability.

3. BuzzSumo

buzzsumo
Content is an effective method to attract visitors to your site, making them aware that your business exists. When you are trying to provide the content to promote the products that your potential customers are looking for, you need to know what’s trending. BuzzSumo is one of the best powerful online tools that help you do just that.

How can it be helpful?
With Buzzsumo, you can:

  • Search for engaging content that was shared most and received the maximum likes and comments.
  • Find the social networks most suitable to share your content.
  • Identify the best days and time to post the story.

The tool also helps you find the top influencers in your niche along with useful details on their content choices, sharing practices, contacts, and projects in hand.

You can choose these famous influencers to be a spokesperson for your brand, promote your product, and improve your brand awareness.

4. Buffer

buffer
Buffer is a great online tool that offers you a convenient way to manage different social media platforms in one place and share content anywhere on the web with a few clicks. It is a trusted choice of more than 75,000 companies.

How can it be helpful?
You may not realize it; people today are not only attracted to brands, but also the stories behind them. Sharing your brand’s information on social media is vital to foster deeper relationships with customers, build trust, and motivate them to take action.

With Buffer, you can save time and effort in sharing your story and latest updates to Twitter, Facebook, Instagram, Pinterest, and LinkedIn. You can schedule your posts automatically and track content performance in a flexible manner. All you need to do is

  • Add any text, image, video, or link that you want to share on social media on Buffer.
  • Choose the time and social media platforms for your posts.
  • Receive updates on any post you share via easy-to-read analytics.

5. Ahrefs

ahrefs
If you already know what a digital marketing tool can do to boost your business, Ahrefs is one tool that you can pick without a second thought.

How can it be helpful?
Ahrefs is a common choice of businesses to:

  • Do keyword research for search engines.
  • Understand your website’s performance.
  • Analyze competitor’s high performing page.
  • Track backlinks to the site and brand mentions.

All this data will appear mostly in the form of numbers, which may seem daunting at first. But as you get accustomed to using this tool, you can quickly grasp the details and create a unique marketing campaign.

6. OptinMonster

optinmonster
OptinMonster is touted to be the #1 conversion optimization toolkit that helps you grow your email lists and revenue. It helps you grab the conversion and sales generation opportunity for every potential buyer visiting your website before choosing to leave.

How can it be helpful?
You can use OptinMonster to build campaigns including Lightbox Popup, fullscreen welcome mat, floating bar, slide-in scroll bar, sidebar form, countdown timer, etc. using 50+ stunning pre-built templates. This is the best way to make an attractive offer, get them to fill the signup form, and create brand awareness.

With an easy to use drag-and-drop builder, customization becomes a cakewalk. Users can access these campaigns from whichever device they wish. Now, they’ll not have enough reasons not to fill the signup form.

7. Slack

slack
Slack is a real-time collaboration platform that keeps the employee’s communication train moving, no matter where the team members are at a particular time.

How can it be helpful?
After the COVID-19 pandemic gripped the entire world, most of us started working remotely than ever before. Productivity, efficiency, and greater flexibility-the perks are many, but collaboration emerged to be one of the most challenging aspects.

That is where tools like Slack came to the rescue of many businesses. The tool offers multi-channeled communications in the form of:

  • Audio calls
  • Face-to-face video calls
  • Group discussion
  • Smooth file sharing
  • Integration with business apps

The Bottom Line

Growth is absolutely essential for a business to keep the company profitable and boost employee morale, especially in its initial phase.

Using this variety of online tools, you can find your ideal audience, target them, optimize your business systems, and speed up the process of achieving your goals.

These online tools are sufficient to address the various issues your business will face during the growth phase and afterward, while reducing costs and maximizing productivity, efficiency, & revenue.

To learn more about the best tools and strategies to boost the growth of a new business like yours, you can check out these business guides or check out popular business questions and answers platforms like Quora, Discuss, and more to learn from the experts and other entrepreneurs.

Author Bio

samuel alfie blogger at proprofsSamuel Alfie is a blogger at ProProfs Discuss, the #1 Q&A website with millions of wisdom seekers collaborating to ask questions and get the best answers. He loves reading and writing about a variety of topics including technology, business, e-commerce, science, philosophy, Pop culture, digital media, and more. With a knack for writing, enthusiasm for research and an editorial mindset, he loves creating content that resonates with the audience.

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