YouTube Famous – 4 Boxes To Tick Before Launching Your Own YouTube Channel
Establish Your Personal Brand
Successful YouTube channels all have one thing in common – the host knows who they are and what they want their overarching theme to be. We’re not saying you have to go live in the mountains for a year or embark on some other crazy adventure, but you do need to know what persona you want to present to the world.
If you’re the girl next door, invest in professional teeth whitening and cute accessories; if you’re a gamer guy or sports commentator, then dress the part – you get the idea. From there, find your niche and create a content plan centered around things that mean something to you. Demonstrable passion for your topic of choice and impressively vast knowledge will both go a long way toward establishing a loyal audience.
Make Sure You’ve Got The Right EquipmentDoes your phone shoot high-quality video, or do you need to get a professional camera? Will you need to invest in a separate microphone? Do you have decent video editing software, or do you need to find a better program before you start posting? The equipment you use may not seem overly important to you right now, but it can have a pretty big impact on the end result. Remember, once something is on the internet, it’s there forever. So, if you’re going to go down this avenue, it’s worth doing it right.
Design A Proper Content Schedule
If you want YouTubing to become your full-time gig, you need to treat it like one. Remember that content plan we touched on before? Now is the time to create it. Decide what each video is going to be about and write down all the key points you want to cover. Once you’ve done that, organize them in the order they’ll appear in the video and set your posting schedule. From here, decide when you’re going to film, and stick to it! Consistency is important, so make sure you plan far enough ahead that you’ll always have content ready when it comes time to post. This step will be ongoing throughout your career, so it is important to set good habits early.
Set The Scene
Now it’s time to put the finishing touches on your shooting location. Make sure the room is decorated appropriately and that all your equipment is set up properly. Have any props you intend on using easily accessible (but off-camera until needed), and put the finishing touches on your appearance. Read over your notes for your first episode, and hit record.