5 Simple Steps to Start Your Own Blog
Why should I create a blog? Rather than starting with a website for your small business, you can initiate with a blog which involves no complexities. Publishing content on your blog involves no such complications and is as easy as typing in a Word document. Your blog is an online platform that will connect you with the world. Through blogs, you can sell your product or service or tell them about the pros and cons of it. In this digital ethos, internet marketing is a must and blogging can be an effective platform. Traffic generation is also easier for blog relative to websites.
Given the benefits associated with blogging, small businesses can share their ideas and expertise with the world through this online platform. Fortunately, starting your own blog is not a big deal. There are guides available like howtostartablog101.com that will usher you through the process. Nevertheless..
Here are 5 simple steps to start your own blog:
Choose a blogging platform
This is a significant decision to make. Choosing a wrong platform will generate a lot of difficulties later. There is variety of blogging websites that can be used but the most popular one is WordPress due to its user-friendly features. WordPress will help you set up your own self-hosted blog. Website is simple to use as well as free of cost. However there are other options available as well like Drupal, but the most reliable one is WordPress.
Choose a theme
Once you have selected a blogging platform, choose a theme that suits your content. If you have chosen WordPress, then it allows you to customize the appearance of the blog using variety of themes and color schemes. You can have access to free themes available or check out paid themes at other websites. However make sure that the theme chosen is compatible with variety of devices like mobile phones or computers. It must display properly. The theme must also allow some modification later.
Choosing a domain name is the next step. Through a domain registrar, get your domain name registered through which you will get your URL used to reach your website. Domain will cost a certain sum of money each year. Whenever choosing a domain name, make sure that it is easily memorable and at the same time clear enough to differentiate from other sites with a similar name.
Buy web hosting
Next step is to get your blog hosted. This will incur some costs as well, maybe more than the domain rental. Choosing a good web host is important to create a good blog. A bad host will be harmful in the long term. For example poor customer service will disadvantage you. Make sure web host is chosen properly to create an effective blog.
This is the real and substantial part. Create a plan and decide on the purpose behind creation of your blog. Lay down objectives on a paper, and consider the frequency of your blogging. Choose the tone of your blog and start accordingly. Organize yourself and focus on topics which you are good at. Be original in terms of writing.