7 Useful Tips for Creating Interesting Blog Titles
Creating great content is what SEO experts talk about the most, but many content writers forget how choosing the right blog title is equally important as weak titles do not attract readers as it does not interest them.
We have listed below 8 tips that will help you create interesting blog titles.
1. Use the Tested Title Formats
There are certain title formats which are commonly used by many bloggers as it has been tried and tested by experts. When in doubt about which title to pick, choose one of these titles as these are ever trending.
2. Use Keyword Research
Using a keyword in the title is a very good SEO tactic, and it also encourages users to click on the link as the title directly talks about the problem which the user is seeking a solution for. Do keyword research using the tools and figure out what people are looking for before writing the blog title. But make sure the keyword looks natural in the title and not forced, it is better to leave it out of title rather than forcefully put it in the title.
3. Keep a Note of the Headlines You Like
Every day when you browse the net, keep a note of the kind of titles which entices and persuades you to read it. If a title can make you click on the link, then it will do the same with your readers too. You can use those examples to create the title of your blog post.
4. Select from Multiple Blog Titles
Writing a blog post is a tedious task but it will all go to waste if you cannot come up with an attractive title hence do not just spend seconds deciding the title. Spend a good amount of time coming up with a few titles and then choose the one which looks more appropriate and enticing.
5. Practice Will Make You Perfect
Practice writing more and more blog titles as it is going to improve your style of title writing and give you a better idea and understanding of what works and what does not bring in much engagement.
6. Do Not Oversell
The blog title you choose should match with the content you deliver. If your content does not really provide the information the title promised, then the bounce rate of the site will increase. Do not clickbait your users, write genuine titles related to the blog content.
7. Write Different Post Title and SEO Title
SEO title has the limitation of characters else it would be truncated in the search engine but that does not mean you have to use the same title in the blog post as well. A good SEO practice is to use two different titles, one on the page which can be longer and clearer and the other SEO title which needs to be short and catchy.
For a website to convert, not one factor is responsible but there are multiple factors involved that can make and break the website. A good title can only make the users click on the link but to engage with the site, the content needs to be up to the mark and that Call-to-Action (CTA) needs to be clear and precise so that the readers would want to engage with it.
But the most important factor that can convert the reader into a customer is users trust on the brand which can only be achieved by communication, transparency in policies and user data privacy. Not one factor can increase the website’s revenue but when a cluster of these factors is implemented the right way, the site will flourish.