“If your business is not on the internet, then your business will be out of business.” -Bill Gates.
Did you know that in 2020, nearly 1.79 billion people bought at least one thing online? Statistics also show that approximately 88% of online shoppers will search about the business and its service over the internet. Yet only 36% of small businesses are making online sales.
The reason being is that customers often face digital payment and order delivery issues. It affects their shopping experience and results in fewer sales. Fortunately, businesses can reap the benefits of effectively configured technology solutions to elevate customer satisfaction and generate sales. Continue reading to learn how.
The first step of every online order is accurate recording. With the help of order processing technology, customers can place their requests without any difficulty. The technology also allows the employees to enter the order details on computer or mobile device terminals with accuracy. Generally, an order detail includes product information, customer invoicing, cost, shipping or delivery address, and customer instructions (if any).
The software allows the customers to recheck the details before making payment. Once the order is placed, the employees can use the information to begin order preparation or packaging.
Filling The Order
The work of order placement is not limited to the preparation or packaging. Instead, the information recorded in the system is used by different departments such as production, supplier, accounting, and service departments. Usually, programs or software are designed in such a way that information is automatically provided to the respective departments. They need to add the correct quantity, delivery date, or customer instructions. It eliminates the chances of human errors and ensures work efficiency.
As mentioned above, digital payment errors or failures are one of the causes of fewer online sales. To avoid such a scenario in your business, you should consider using POS (Point-of-sale) technology. It will allow flexibility in the payment solutions; thus, improving customer experience.
In fact, if you own dispensary business, using POS technology becomes even more essential. It will allow the budtender to take the dispensary payments and facilitate further processing. You can also use POS technology for mobile payment and safe time and efforts.
Shipping Or Delivery
Typically, businesses add the delivery or shipment date or time in the order processing software. It helps the customers keep track of their order, the service used and estimated arrival time. Similarly, the shipment company can also add information to the system to allow the supplier and customer to learn about the current status of order delivery. Once the order is delivered to the customer, the shipper or delivery partner will collect the signature or add delivery confirmation. It also allows utmost transparency and accountability during the process.
Some businesses also have product return policies in case the product gets damaged. The technology helps keep track of the return, make necessary adjustments in the accounts, and ensure payment refund. All this work is likely to become a daunting task if done manually.
The Bottom Line
For business success, it is essential to provide online services. So, you must use the solutions mentioned above to improve customer satisfaction and ensure business growth.