Making A Good First Impression Online
While you might not even think about how your social media can affect your success in finding a new job, making a very positive first impression online has become an essential step in getting called in for an interview or getting the job. Facebook, Instagram and LinkedIn … are just a few of the ways that an employer can find out about you before the actual first meeting, and with these quick tips, you can make sure your social media profiles and online CV are ready to impress your future employer!
Professional Accounts

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Professional Photos

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The Right Makeup & Outfit
Create a natural makeup look (use a sheer coverage foundation, mascara and lip balm, there is no need to create a dramatic or over the top look for your professional photo) Go for a smart casual look (such as a blouse, shirt or blazer dress). These details will all show that you care enough to create a professional photo and will immediately make a better first impression than a random photo from 3 years ago.
A Confident Smile

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Past Employer References
Once you have the perfect profile picture, it’s time to focus on the professional content and polish your CV a bit. A super easy trick that will definitely make your application stand out from the rest is actual past employer references. Besides including your related work experience, ask for a few references (just a few sentences) from your most important past jobs and add these to your CV. Breaking up each reference into smaller parts is a great way to keep your resume interesting and more readable than having a one-page novel from only one employer. For creative positions, you can also include samples of your work or share your own experience and thoughts in a few sentences to make your application more personal.
Networking Skills

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Personal Accounts

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Safety Settings
When posting a photo, always think through if you’d like to share it publicly or only with your friends. If you decide to only share it with your friends, your future employer won’t see it right away, so it is a great way to separate your private life from your professional life. While we all tend to forget the public and safety settings sometimes, it is essential to consider what we’d like to share publicly.
Appropriate Photos
Check the photos you post publicly, especially just before the first job interview – there is nothing wrong with looking more casual and having fun on these photos (after all, it is your personal account where you can post whatever you would like to) – but keep in mind that everyone can see them.
Any posts that show you in a state of intoxication, or complaining about your job, boss, colleagues etc, will probably not show you in the most positive light, so it may be worth scrutinising your social media profiles before submitting any applications.
Final summary
The job market is a competitive place and hiring the incorrect candidate can cost a company thousands. It’s no wonder that number of employers using social media to screen candidates has increased 500 % over the last 10 years and 21 percent admit they’re looking for reasons not to hire the candidate.
So there you have it, when opportunity knocks, make sure you and your Facebook page are ready!
Good Luck!

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