Search Engines

How to implement the off-page SEO properly

how to implement the off page seo properly
With the focus diverting on importance of Search Engine Optimization (SEO) these days, many website owners have taken this option into consideration. But there are still many people who are unaware of this term.

SEO is where you construct your web pages and it helps you to improve search engine rankings to enhance online visibility of your brand or business. The higher your pages can rank, more traffic your site will get.

SEO is demarcated into two categories – On-page and offpage. On-page refers to the things that can be done on your website whereas off-page refers to all those things that can be done directly off your website to improve search engine rankings.

Since it is off-page SEO is equally important and effective, you can visit for a better implementation. Nevertheless, here are some ways in which these strategies can be implemented properly.

1. Social networking sites

In this era, social network is the king. Getting involved with social media sites is the foundation for advertisement, marketing and building your online reputation within your niche.

Leverage popular social media sites like Facebook, Twitter and Instagram to create your profile. It allows you to extend your contacts and connect with more people. It promotes your online reputation.

2. Blogging

This is one of the best ways to promote your website online. Write a blog for your website and give reasons to your visitors to visit it again. It also helps search engines to crawl your website more frequently.

Produce more and unique content for your blog. Be clear and concise with your message. Submit it to blog search engines to promote it more effectively.

3. Forum marketing

You can find online forums related to your niche and indulge with their community. Reply to questions and try to build an amazing reputation as an expert within that niche.

4. Directory submission

off page seo directory submission
There is a misconception amongst people that directory submission is dead these days. This is only a misconception. It increases the chances of people viewing your website. It is based on how effectively you choose the directories and how efficiently you select the category for submission. You can even submit to general categories but in order for a maximum effect, submit to niche directories.

5. Link baiting

This is another popular way to promote your website. Producing a popular and a unique post for your site will increases the chances for other people to link it. You might have copied or published another website’s content, place their website link as a reference. If you will do it for others, others will do it for you as well. This is an amazing way to increase your link’s popularity, ultimately better search engine rankings.


These are just few strategies. There is a variety of other ways that can be used for a better implementation of off-page SEO. Video and blog marketing are two other options that you can go for. Nevertheless, make sure you do not skip this crucial aspect to maintain a recognized online presence.

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